#ChooseToChallenge Social Media Kit

THIS INTERNATIONAL WOMEN’S DAY, #CHOOSETOCHALLENGE WOMEN’S HEALTH INEQUITIES

This International Women’s Day, the BC Women’s Health Foundation is Choosing to Challenge. We will unmask the gender inequities experienced by women in business, spotlight the impact this has on women’s health, and reinforce that healthy women positively impact and create healthy companies. 

The COVID-19 pandemic has impacted everyone, but not equally. While no one is untouched by the impacts of the pandemic, women have been disproportionately affected and their health is suffering.  

Women deserve to be healthy as individuals. Healthy women are critical to our collective future; they are central to our communities, our families, our workplaces, and our wider economy. In fact, if we improve the systemic inequities impacting women’s health, we could save over $2 billion each year from productivity alone.

In honour of International Women’s Day, the BC Women’s Health Foundation is presenting initiatives to support women and their health in today’s workplace and celebrate women-led businesses  all while raising money for the full spectrum of women’s health. 

For more information on our IWD initiatives, visit bcwomensfoundation.org/choosetochallenge 

Healthy Women, Healthy Companies (March 8) 

• A virtual evening, in partnership with Sandra Miller, Realtor and Senior VP at Sothebys International, to provide an opportunity for women in BC to connect, address the importance of women prioritizing and advocating for their own health, and teach strategies for how women can tangibly do so. 
• Join the conversation, along with over 200 women business leaders and women on the rise working in fast-paced industries.
• Tickets are $30 and available here.

Changemakers Market (March 14-21), supported by BlueShore Financial

• The Changemakers Market (CMM) is a digital community of movers and makers who have generously donated their goods and services for a silent auction in support of the BC Women’s Health Foundation. 
• This initiative celebrates women-led businesses, entrepreneurs, and artists across the province, in response to the impact of the COVID-19 pandemic on small businesses.
• Each and every item or service has been generously donated by BC businesses owned by self identified women. From March 14 to 21, you can bid on items or buy them outright, with every purchase made at the CMM being a declaration of your dedication to women’s health and equity in the healthcare system. All proceeds will support BC Women’s Health Foundation’s mission of healthy women everywhere, capable of anything.
• Click here to learn more about how to bid, buy, connect and create change. 

If you’d like to learn more about the impacts of the COVID-19 pandemic on women’s health in BC, visit Unmaskgenderinequity.ca

Your role:

If there is one action, we’d welcome above all others, it’s your active participation in our #ChooseToChallenge movement of International Women’s Day 2021. 

By showing your support and taking part, you will help to unmask the inequities experienced by women and shine a light on the impact these have on women’s health. We may be apart, but we must stand together, support one another and advocate for women’s unique health needs to be considered in pandemic recovery plans and beyond.  Healthy women positively impact and create healthy companies so let’s support women and ensure our health is a continued priority.

How to get involved: 

1. Photo:  In the lead up to International Women’s Day, we’d encourage you to post the social asset below that resonates with you most, as well as the relevant event graphic (if you are taking part in one of our initiatives) to your Instagram, Facebook, Twitter or LinkedIn (or all four!)
2. Caption: 
   • Use the caption to promote our #ChooseToChallenge movement by encouraging women (cis, trans and non-binary) to raise a hand (by posting one of our raised hand graphics)  in demonstration of their support to challenge the systemic inequities impacting women’s health. 
   • Share our key message: 
     • The COVID-19 pandemic has impacted everyone, but not equally. While no one is untouched by the impacts of the pandemic, women have been disproportionately affected and their health is suffering.
     • Women’s health is not only critical for the wellbeing of our communities,  but is also important for BC’s economy. If we improve the systemic inequities impacting women’s health, we could save over $2 billion each year in lost work hours.
     • Attend one of BC Women’s Health Foundation’s IWD initiatives to: learn strategies for advocating for women’s health, celebrate women-led businesses and raise money for the full spectrum of women’s health.
   • Don’t forget to share a link to this webpage for people to learn more: bcwomensfoundation.org/choosetochallenge
3. Tag us: 
   • Instagram: @bcwomens
   • Facebook: BC Women’s Health Foundation
   • Twitter: @BCWomensFdn
   • LinkedIn: @BCWomensHealthFoundation
4. Hashtags:  #ChooseToChallenge, #IWD2021

Example Social Post:

Post 1 (IWD initiatives)
This International Women’s Day, I stand by @bcwomens and #ChooseToChallenge the inequities experienced by women in business and spotlight the impact these have on women’s health. Don’t miss @bcwomens IWD initiatives to support women and their health in today’s workplace and celebrate women-led businesses – all while raising money for the full spectrum of women’s health. Learn more about these initiatives: bcwomensfoundation.org/choosetochallenge  

I #ChooseToChallenge, raise a hand if you do too #IWD2021 #UnmaskGenderInequity

Post 2 (General)
The COVID-19 pandemic has impacted everyone, but not equally. While no one is untouched by the impacts of the pandemic, women have been disproportionately affected and their health is suffering.

Women deserve to be healthy as individuals. Healthy women are critical to our collective future; they are central to our communities, our families, our workplaces and our wider economy, yet systemic inequities exist that impact women’s health. In fact, if we improve these inequities we could save Canada’s economy over $2 billion each year from productivity alone. 

We may be apart but we must stand together, support one another and advocate for women’s unique health needs to be considered in pandemic recovery plans and beyond. I #ChooseToChallenge, raise a hand if you do too #IWD2021 #UnmaskGenderInequity