We sat down with Changemakers Courtney McCarthy and Jenn Mayberry of Cartolina Cards Inc. to discuss why supporting women’s health through this community of movers and makers is so important. 


Welcome to the Changemaker’s Market presented by BlueShore Financial, a digital community of over 200 movers and makers who have generously donated their goods and services to benefit the BC Women’s Health Foundation.

Each and every item or service has been generously donated by a BC business owned by cis women, trans folks, non-binary folks, and those across the gender spectrum. You can bid on items, with all proceeds benefiting the BC Women’s Health Foundation and our mission of healthy women everywhere, capable of anything. 

We asked our Changemakers a few questions, including Courtney McCarthy (she/her) and Jenn Mayberry (she/her) of Cartolina Cards Inc. to discuss why supporting women’s health through this community of movers and makers is so important. Cartolina has been sharing beautiful vintage imagery from Nelson to customers all around the world since 2006. They describe their store as a curious mix of vintage inspired paper goods, gifts, and accessories. 

Tell me a favourite series or movie that you watched during the pandemic? 

Courtney: I binged on Waco (I plan to start the Mormon Murders next)

Jenn: Admittedly late to the party, but finally had the chance to watch Schitt’s Creek and loved it.

Have you started any new hobbies? 

Courtney: Sewing, because I needed new curtains.

Jenn: Decided to get a Peloton and forego baking anything made from sourdough.

Why did you choose to donate to the Changemaker’s Market?

BC is the national leader when it comes to provinces with the most women-owned small businesses. Cartolina is proud to be a part of this dynamic network and the economic fabric of our province.

Why does women’s health matter to you?

Healthy women are necessary for a healthy province, a healthy economy, and healthy families. Without healthy women, none of it is possible.

The theme for International Women’s Day is #ChooseToChallenge. How will you #ChooseToChallenge the inequities that exist in women’s health? 

Be fearless in your self-advocacy with physicians. Don’t accept “it’s all in your head,” and encourage the women in your life to do the same, and don’t stop.

Nearly four in ten women report their mental health has worsened since the beginning of the pandemic a year ago. How do you cope with stress related to the COVID-19 pandemic? 

By extending grace to ourselves and others that everyone is coping as best they can. Get outside. Exercise. Model kindness. Communicate honestly with friends and family on each other’s mental well-being.

What inspires you most about giving back to your community? 

At a time when so much seems out of our control, community is malleable. Together, we can shape it to be what we want it to be. Cartolina believes that ours is one of creativity, beauty, and resilience. The good people of Nelson make it easy to want to support it.

What or who is a local shop founded by a woman that you admire?

This one. We admired Cartolina so much and its well-established reputation as a woman-founded community cornerstone that when the opportunity came up to buy it and build on that legacy – we did.

And lastly, one word to describe your legacy? 


Bid, connect, create change. Every purchase made at the Changemakers Market is a declaration of your dedication to women’s health and equity in the healthcare system. Go you.

Whether you bid on the Changemaker’s Market from March 14-21, or donate directly — you’re championing change for all women across BC.

Interested in learning more about our Changemakers? Read more stories or follow along on Instagram @bcwomens.

Changemakers Market is proudly presented by: